CEO makes a difference in the lives of Deaf beauty queens

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Janice Jonker, her husband Raymond Jonker and daughter, Rayleigh. Picture Supplied.

Commitment to preserve her relationship with her husband internally and bridge communication gap between themselves, motivated the CEO of Miss, Mrs & Mr Deaf South Africa to effectively learn South African Sign Language (SASL).

 

Learning SASL did not only improve communication between Janice Jonker (47) and her husband, but it later broadened her interactions with the Deaf community. Jonker was born Deaf, however, she learnt communication in SASL at the age of 20 as she did not attend a specialised school for the Deaf. Her husband is also Deaf.

 

Confidence in herself as a woman, in her SASL communications skills, and her intellect earned her the title of 2nd Princess for Mrs Deaf South Africa in 2016. Two years after the pageant, she became the CEO of the organization in 2018. Apart from her volunteer work as CEO for Miss, Mrs and Mrs South Africa, Jonker is employed as an office administrator for a hearing protection company.

 

The mother of three young adults, was born in King William’s Town and raised in East London, but currently lives in Pretoria.

 

Taking us through her childhood journey, Jonker said, “I attended a Deaf school in Hout Bay for 11 years as a boarder [boarding school] in Cape Town, before transferring to a mainstream school in East London to be nearer to home. I attended an oral Deaf school where the emphasis was on teaching spoken language, and the use of sign language was not permitted. I began learning Sign Language at the age of 20, starting with Level 1 classes, which I completed with encouragement from a hearing friend.”

 

Jonker said:

"My commitment to learning Sign Language intensified when I met my husband at the Deaf Summer Games; I was motivated to learn quickly to communicate directly with him, rather than relying on friends as intermediaries."

“I have profound hearing loss, so I would be classified as Deaf. I was born Deaf. My parents initially suspected that my hearing loss might have been caused by medication. But it has since been determined that the hearing loss [in Jonker] is indeed due to genetics.”

 

She said her son is hard-of-hearing and doctors believe it could be attributed to genetic causes.

“The primary challenge I faced in learning Sign Language was overcoming language barriers. As an English speaker and my husband an Afrikaans speaker, we initially struggled with communication in our respective spoken languages. However, our mutual commitment to learning Sign Language made it easier to bridge this gap. Sign Language provided us with a common means of communication, allowing us to connect more effectively and, over time, improve our ability to understand each other.”

Detailing how she became the CEO of Miss, Mrs and Mr Deaf South Africa NPO, she said, “In 2016, I was a finalist and was part of the inaugural group of Mrs contestants competing for the Mrs Deaf South Africa title. I earned the title of 2nd Princess. Following this achievement, I was honoured to be invited to join the management team in 2017, where I initially volunteered as a sponsorship manager. After the previous CEO stepped down in 2018, I assumed the role. This volunteer work has been a profound source of inspiration, significantly boosting my confidence and motivation since my time as a finalist.”

 

Jonker specified that the pageant, started as Miss Deaf South Africa in 2000, and “there were many Deaf people who wanted an opportunity to join the competition. But some were married or have children, we decided to give them the opportunity as we felt that they enjoy this experience. The Mr and Mrs Category started in 2016.”

 

Candidates must be females aged, 19 to 34, unmarried and without children to qualify to compete for the Miss Deaf South Africa crown.

 

“For the Mr and Mrs categories, participants must be Deaf individuals aged 19 to 55. Our eligibility criteria are informed by international competition standards to ensure consistency and inclusivity,” said Jonker.

 

She said the competition has significantly empowered the Deaf community in South Africa. As a result of the pageant many “former finalists have experienced increased confidence and self-esteem. Additionally, it provides them with opportunities to make new connections and develop skills for communicating with hearing individuals. This includes reaching out to companies, families, and friends for donations and sponsorships.”

 

The winners she said receive a crown, sash, and a range of sponsored prizes. But Jonker said the specific prizes and their value vary each year depending on sponsorships and the funds raised throughout the year, as well as the available budget.

 

“The pageant is held annually, maintaining a consistent schedule each year. However, there have been instances where the event had to be postponed due to circumstances such as the COVID-19 pandemic.”

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Jean-mari Cornelius, Janice Jonker, Coreza Buys and Lourindia Janssen. Picture supplied.

On how she has managed to juggle around family life and work, she said, “I have three young adult children (two girls and a boy). Both of my girls have normal hearing, my son is hard of hearing and wears hearing aids. I dedicate approximately two hours each day to my volunteer work while ensuring that I prioritise quality time with my family and maintain a fulfilling social life. I have developed a strategy to balance my professional responsibilities with family commitments, effectively managing my time to meet both personal and work-related obligations.”

 

Elucidating on the competition, she said “It aims to build bridges between the hearing and Deaf communities and to demonstrate to companies that Deaf individuals are highly capable and deserving of employment opportunities. Despite common misconceptions—such as the challenge of hearing over the phone—there are numerous alternative communication methods, such as WhatsApp, email, and online chat, that can effectively facilitate interactions in a professional setting.”

 

She says the NPO strives to showcase the skills and potential of Deaf people throughout South Africa and advocate for equal rights and opportunities.

 

“We are deeply grateful to the sponsors who have supported us over the years; their contributions have been vital to our success. We encourage companies to continue supporting us through sponsorships or donations, which are crucial for sustaining the competition and providing winners with opportunities for exposure. Currently, three winners are set to represent South Africa in international competitions taking place in October and November. Any assistance, whether financial or in-kind, to help them participate in these prestigious events would be greatly appreciated,” she said.

By Vicky Abraham

Publisher & Editor-In-Chief

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